Can you decipher the two rows to find the hidden word?

One absent-minded ancient philosopher forgot to wind up his only clock in the house. He had no radio, TV, telephone, internet, or any other means for telling time. So he travelled on foot to his friend's place a few miles down the straight desert road. He stayed at his friend's house for the night and when he came back home, he knew how to set his clock. How did he know?

If in a code language, DISTANCE is written as IDTUBECN and DOCUMENT is written as ODDVNTNE, the how will THURSDAY be coded as in the same language?

John is selling fruits.
He sells grapes at $30, Dates $25, and a Wolfberry $45.
At what price does he sell fig?

PS: Logical Thinking

Outside a massage parlour, there is a board that reads
"I only massage those who do not massage themselves."

Reading the above statement, does the masseur massage himself?

John went to a parrot shop in Mexico, and the parrot owner told him that his parrot is so unique that he repeats everything he hears. John got excited and immediately bought the parrot. John went home and spoke many words, but the parrot does not repeat anything.
He went again to the parrot shop and complaint to the shopkeeper, but the shopkeeper never lied. Explain?

If I remove one from eleven it becomes Ten and if I remove one from nine also becomes Ten. How?

First, think of the colour of clouds. Next think the colour of snow. Last, think of the colour of the moon. Now, what do cows drink?

Can you identify the famous TV character from the rebus below?

I am something people love or hate. I change peoples appearances and thoughts. If a person takes care of them self I will go up even higher. To some people I will fool them. To others I am a mystery. Some people might want to try and hide me but I will show. No matter how hard people try I will Never go down. What am I?